How do I know that this tea is too hot for me to drink? Because I can see the steam rising from it and I can feel the heat emanating off of the ceramic cup. Auguste Comte with his theory of positivism would argue that this is the only valid way to gain knowledge: through sense perceptions.
The city of Camarillo. In Emile Durkheim's eyes this would be a type of organic solidarity. Our society today is based on a division of labor that creates interdependence and individual rights. Although we all work to support ourselves we still have much reliance on others in society.
Another way to look at organic solidarity is the human body. Our bodies are comprised of many specialized systems and organs that carry out specific functions. They all work together to keep the body running; without one there could not be another.
Quick and easy deposits. That's what the Automatied Teller Machine provides his customers with. Oops... did I say his? No human interaction necessary. Max Weber was right when he said that disenchantment is everywhere these days.
More disenchantment. You don't even need to talk to the clerk at 7/11 anymore if you want to test your odds at becoming a millionaire.
Here's a standardized and uniformed McDonald's employee efficiently giving the hungry customer a large amount of predictable food in the shortest amount of time possible. Quantity is quality after all, right? That's what we tend to think. Rationalization can be easily observed at fast food places everywhere.
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